A few months ago, we proudly announced that Pink Clover was the first florist to launch a rewards program in Los Angeles. At the time, we believed that giving points for purchases alone would be enough to keep customers excited about coming back.
Since then, we’ve spent months testing, listening, and learning from our community. We asked questions, tracked engagement, and looked closely at how our clients actually interact with flowers and gifts. The answer was clear: while people loved the idea, the basic structure wasn’t enough to create a meaningful reason to stay with one florist long-term.
That realization led us to rethink everything. Today, we’re excited to share the new Pink Clover Rewards Program a two-part system designed to keep our promise of being your lifetime florist.
Why We Changed Our Approach
When we first launched, rewards were based only on points. The problem? Customers who placed smaller orders rarely accumulated enough points to unlock something special. Even loyal clients felt like they were stuck waiting forever before seeing real value.
But at Pink Clover, we’ve never believed in focusing only on numbers like AOV (average order value). What matters most is loyalty, trust, and long-term relationships. Flowers are not a one-time purchase; they are part of birthdays, anniversaries, surprises, and everyday life.
So instead of asking clients to spend more, we asked ourselves: How can we make sure every order feels rewarding, no matter the size?
The New Two-Part Rewards Program
Our redesigned program has two connected parts:
1. Points for Every Dollar Spent
-
Earn points with every purchase
-
Get bonus points for actions like leaving a review or adding your birthday
-
Save points for discounts on future orders
This gives flexibility for customers who enjoy tracking progress and choosing when to redeem.
2. The Reward Journey
This is where the real difference comes in. With every order placed, you move forward in your journey. Starting from your second order, you’ll receive gifts that grow in value the longer you stay with us:
-
Order 2 → Custom ribbon
-
Order 3–5 → Free add-ons like sweets, plush teddies or balloons
-
Order 6–9 → Bigger perks such as order discounts or a free delivery
-
Order 10 → Free lifetime delivery, Personal lifetime discount, Birthday gifts and many more..
It’s simple, transparent, and designed so that every client, no matter what they spend, enjoys real benefits.
Why This Rewards Program Works
-
No pressure on how much to spend: Even small orders count toward gifts.
-
Every purchase matters: Customers see value from their second order onward.
-
Stronger connections: Our slogan is more than words—we want to be your lifetime florist.
-
Built for real life: Flowers are about moments, not dollar amounts.
Don’t Forget the Referral Program
Rewards don’t stop at your own orders. With our referral system, you can:
-
Share your personal referral link (available in your account)
-
Gift savings to anyone who uses your link
-
Earn discounts every time someone new joins Pink Clover
It’s unlimited. Even if you’re not placing an order this month, you can keep building rewards for the next time you want flower delivery in Los Angeles.
FAQs About Pink Clover Rewards
How do I join?
Simply create an account on our website. You’ll automatically start collecting points and be enrolled in the Reward Journey.
When do I start getting gifts?
Your gifts begin on your second order and continue through your 10th. After that, you’ll unlock lifetime perks like free delivery.
What can I do with points?
Use them for discounts, add-ons, and special offers. Points never expire as long as you keep your account active.
How does the referral system work?
Share your personal referral link with anyone. They get a discount on their first order, and you earn a discount for your next.
Can I combine gifts and points?
Yes, you can apply points and still enjoy gifts from the Reward Journey.
Is there a cost to join?
No. The program is free for all Pink Clover customers.
Final Thoughts
This isn’t just a rewards program. It’s a promise. At Pink Clover, we believe flowers are more than transactions—they’re memories, moments, and emotions. That’s why we built a program that truly values loyalty.
With points, gifts, and referrals, we want to grow with you—not just for one order, but for a lifetime.
Stay Connected
Follow Pink Clover for updates, behind-the-scenes, and seasonal offers:
Log in to your account today to see your points, gifts, and referral link and start your Reward Journey with Pink Clover.
